What things can brands do that are proven to forge fanatical followings of irrationally loyal, dedicated customers who evangelize at every opportunity?
We’ve studied the world’s most celebrated brands to unlock the genetic code behind their success. Our cult brand scorecard examines 6 dimensions of your brand to determine whether your brand has the same DNA that drives brands like Lululemon, Apple, Harley-Davidson, Red Bull, Greenpeace and Disney.
Do you have what it takes to be part of the engagement revolution? Every brand wants to be part of our Cult but only a select few are willing to take the risk.
Are you Cult-worthy? There's only one way to find out.