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Rob Howard

Chief Engagement Officer


Five Interesting Facts

  • I wrote a book,†Fix: Break The Addiction Thatís Killing Brands.
  • I helped found A Society of Cult Brands and conceive The Gathering, a yearly summit of the world’s most coveted brands.
  • I’m not athletic, but I bike to work almost every day and recently joined the cult of Spinningģ.
  • I’m a dad to two amazing kids. Hudson and Katie are my inspiration.
  • I’ve been a closet comic book/superhero geek since I was a kid.

Bio

Cut my teeth in Torontoís fledgling multimedia scene and founded a communications design boutique. Iíve worked with super-brands like Nike, LCBO, Spruce Meadows, Canadian Tire and Pita Pit. Today, Iím a Customer Engagement Engineer, enabling brands to transform ordinary customers into devoted fans with irrational loyalty. In short, I help brands create meaningful, profitable connections with consumers in ways that traditional marketing canít.

Rob's Blogs