It’s not everyday that I open my inbox and find a totally unsolicited nugget of validation from one of my employees.
Last week, Cult’s Creative Director, Charles Blackwell, wrote a short piece about the professional journey he has embarked on since joining our agency. Read the full post here.
Charles admits that he has struggled over the years with the seemingly inherent shallowness of his career in advertising. He has gravely questioned what he does for a living and even considered switching career paths entirely in pursuit of a nobler cause. That is, until he joined a cult.
We are here to create and reinvent brands, help them build more positive, fun and efficient work environments, and produce work that reflects those values.
Cult is on a meteoric rise to change the way the world looks at marketing. We don’t exist to sell you, excuse my French, shit. We are here to create and reinvent brands, help them build more positive, fun and efficient work environments, and produce work that reflects those values. We know that happy employees create better results, and that helps the bottom line. It’s just the truth.
We are building an army of believers here at Cult. We are a group who understands that:
- There is a better path to greatness.
- Shoveling countless dollars into paid media is not only ineffective, but also soul sucking.
- Cult brands don’t buy impressions, they make them.
- The goal is not to get customers to simply buy, but to buy into an honorable cause.
To quote Charles, “We’re about helping groups of people, AKA companies, live more worthwhile lives at work. Assisting them make better enterprises by improving the way they conduct their businesses. And make their products, programs and people more remarkable – to have a more meaningful impact in their world.”
Amen to that partner. Couldn’t have said it better myself.
Cult is here for those who subscribe to the notion that brands with cult status will always make more money, be better places to work and survive economic downturns better than all the others. It’s a fact!
If you have shouted “hell yeah” to any of the points I’ve raised above or in Charles’ latest blog, then maybe you need to send us your resume.
We encourage self-selection here. If you’re not totally on board with our ethos, you will figure out pretty quickly that this place is not for you. And that’s okay. But if you have shouted “hell yeah” to any of the points I’ve raised above or in Charles’ latest blog, then maybe you need to send us your resume.
We’re growing fast. We’re hiring. Get in touch if you believe you can make a difference.
I believe we’re making a difference. And damn it feels good.