Tricia Murray
April 21, 2014
April 21, 2014
Searching on The Move…
The mobile tidal wave shows no sign of slowing down.
The role of mobile within fundamental tasks continues to grow. Every part of a brand’s digital footprint needs to be increasingly more tuned to mobile devices…especially if you’re in a category that over indexes on mobile access (computers, electronics, restaurants, destinations on a whole).
Tricia Murray
What is captivating me today is the intersection between consumer behaviour and media touch points. Why do we have a love/hate relationship with Facebook and what does that means for marketers; or, how will our insatiable desire for content be met within the speed-of-light changes impacting traditional providers (TV networks and print publishers)…questions like these keep me up at night.
What is captivating me today is the intersection between consumer behaviour and media touch points. Why do we have a love/hate relationship with Facebook and what does that means for marketers; or, how will our insatiable desire for content be met within the speed-of-light changes impacting traditional providers (TV networks and print publishers)…questions like these keep me up at night. 
